The first large order for THE MOURNER'S COMFORTER was by phone from a Reformation university and seminary bookstore. The publisher said: "Then you liked our advance copy packet?"
The buyer said, "I don't know anything about a packet."
"How did you know about this book?" the publisher wanted to know.
"Somebody saw a copy lying on the checkout counter and asked for copies. We only had that one," he said. "I don't know where it came from. I got your phone number, and called for more."
Opine Publishing's newest treasure, a comfort classic by C H Spurgeon, caught the attention of a book shopper. The bookstore ordered a large number, as a result, and ordered again at Christmas.
Is your book important? Then be sure to send advance copy packets of it to key reviewers and other places where book lovers, reviewers, and buyers hang out. That's how they learn about special new books...whose copies even might get separated from the publisher's packet and end up in plain sight at the checkout counter.
(c) Opine Publishing 2007-2010-"Early Days of the New Edition of our Treasured Book"
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